How do I know GuidedChoice is acting in my best interest?
As a fiduciary we have both a legal and an ethical responsibility to act in your best interest and to ensure that no conflict of interest arises. As a private company with no affiliations to any brokerage or fund companies, we’ve got you covered. We pride ourselves in this fact and for over 20 years, GuidedChoice has always put their clients first. This is one of the reasons that we have remained independent; it allows us the freedom to always recommend what is best for the client and without any other hidden agendas.
For more about our core principles and the values and ethics that the organization was not only built on but continues to incorporate in all we do, check out this video from our CEO and Founder, Sherrie Grabot.